At the start of the new year, Allianz Suisse will be prominently visible around St. Jakob-Park. The Premium Lounge on the second floor of the stadium will henceforth be named 'Allianz Lounge'. The visibility of Allianz will also be evident on the field: the Allianz logo will be prominently displayed on the chest of the pre-game shirts and on the left sleeve during international matches.
Commitment to Women and Youth
The partnership not only covers the men's first team, but also FCB women and the FCB-Kids Club. For the women's team, Allianz Suisse is present as a partner at the second-highest sponsorship level, with the logo displayed on the left sleeve. As a co-partner of the FCB-Kids Club, Allianz Suisse supports the camps and is visible on the children's jerseys.
More Than Sponsoring: Emotions and Experiences
"Allianz Suisse has been engaged in sports sponsorship for many years. Through its partnership with Swiss Sports Aid, it supports the promotion of Swiss sports talents from various disciplines. The collaboration with FC Basel reaffirms Allianz Suisse's commitment to Swiss sports and creates experiences that evoke emotions and connect people. We look forward to unforgettable moments - both on and off the field," says Daniel Loskamp, Head of Marketing & Sales and Executive Board Member of Allianz Suisse.
Press Contact: Allianz Suisse Nadine Schumann Media Spokeswoman press@allianz.ch Tel. 058 358 84 14