Allianz Suisse becomes Premium Partner of FC Basel 1893
30.01.2026 | from Allianz Suisse
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30.01.2026, FC Basel 1893 and Allianz Suisse to commence a strategic partnership from January 2026. As a globally leading insurance brand, Allianz has been involved in international football for many years and is a proud partner of the Olympic and Paralympic movements. With FC Basel, Allianz Suisse expands its sports sponsorship commitment in Switzerland.
At the start of the new year, Allianz Suisse will be prominently visible around St. Jakob-Park. The Premium Lounge on the second floor of the stadium will henceforth be named 'Allianz Lounge'. The visibility of Allianz will also be evident on the field: the Allianz logo will be prominently displayed on the chest of the pre-game shirts and on the left sleeve during international matches.
Commitment to Women and Youth
The partnership not only covers the men's first team, but also FCB women and the FCB-Kids Club. For the women's team, Allianz Suisse is present as a partner at the second-highest sponsorship level, with the logo displayed on the left sleeve. As a co-partner of the FCB-Kids Club, Allianz Suisse supports the camps and is visible on the children's jerseys.
More Than Sponsoring: Emotions and Experiences
"Allianz Suisse has been engaged in sports sponsorship for many years. Through its partnership with Swiss Sports Aid, it supports the promotion of Swiss sports talents from various disciplines. The collaboration with FC Basel reaffirms Allianz Suisse's commitment to Swiss sports and creates experiences that evoke emotions and connect people. We look forward to unforgettable moments - both on and off the field," says Daniel Loskamp, Head of Marketing & Sales and Executive Board Member of Allianz Suisse.
Press Contact: Allianz Suisse Nadine Schumann Media Spokeswoman press@allianz.ch Tel. 058 358 84 14
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Allianz Suisse
With a premium volume of around 3.8 billion Swiss Francs, we are one of the most significant Swiss financial service providers. We accompany more than one million private individuals and over 100,000 companies in Switzerland with our insurance and pension solutions. As part of the international Allianz Group, we offer our customers the experience, knowledge, and security of one of the world's leading insurers – online or at over 110 locations throughout Switzerland.
We create an inclusive working environment for our approximately 3,300 employees, where everyone is respected—regardless of age, origin, or sexual orientation. We are mothers and fathers, daughters and sons. We are entrepreneurs, lawyers, and actuaries. And we give our best for our customers every day. We promote diverse perspectives to recognize and address changes early. Because the world changes – and we shape it with. Every day.
Note: The "About Us" text is taken from public sources or from the company profile on HELP.ch.
Source: Allianz Suisse, Press release
Original article published on: Allianz Suisse wird Premium Partnerin des FC Basel 1893