An Accident Changes Everything - World Brain Day

22.07.2026 | from FRAGILE Suisse

Time Reading time: 2 minutes


FRAGILE Suisse
Image rights: FRAGILE Suisse

22.07.2026, Zurich - Today is World Brain Day. It was established to promote global awareness of brain health. For this occasion, FRAGILE Suisse releases a compelling video portrait of former ice hockey professional Kevin Lötscher, highlighting the vulnerability of our most important organ and the profound consequences a traumatic brain injury can have.


Kevin Lötscher raises awareness of brain injuries on World Brain Day.

A single moment can fundamentally change a person's life. In Switzerland alone, about 28,000 people suffer a brain injury each year, often as a result of traffic, recreational or workplace accidents. A brain injury can affect anyone and cause consequences that last a lifetime and are not always visible to those around them.

One of the 130,000 people in Switzerland living with a brain injury is former ice hockey professional Kevin Lötscher. In 2011, he was hit by a car and suffered a severe traumatic brain injury. The consequences of the accident forced him to end his promising career at the age of just 25.

Today, Kevin Lötscher is an ambassador for FRAGILE Suisse, advocating for people with brain injuries and their families. As part of the partnership with RoadCross, the foundation for road safety, which focuses on accident prevention among young people, this video portrait was created. In it, Kevin shares his personal story and compellingly demonstrates how a brain injury can permanently change a life. The video is available on YouTube from July 22.

"I know from personal experience how a single moment can change an entire life. If my story helps prevent even just one accident, it has fulfilled its purpose."

Kevin Lötscher

Media Contact
Christine Rüegg
Communication and Marketing Employee
FRAGILE Suisse
Badenerstrasse 696
8048 Zurich
Email: rueegg@fragile.ch
Phone: 044 360 26 98

Various experts and affected individuals are available for interviews upon request. We look forward to hearing from you.

Filler adverts by Kevin Lötscher and FRAGILE Suisse as well as other subjects are available here: www.fragile.ch/medien/fuellerinserate/

www.fragile.ch

FRAGILE Suisse
For people with brain injuries and their families
Pour les personnes cérébrolésées et leurs proches
Per persone cerebrolese e i loro familiari

Badenerstrasse 696, 8048 Zurich, PC 80- 10132-0 www.fragile.ch

Editor's note: Image rights belong to the respective publisher. Image rights: FRAGILE Suisse


Conclusion of this article: « An Accident Changes Everything - World Brain Day »


FRAGILE Suisse


FRAGILE Suisse is the Swiss organisation supporting people with brain injuries and their families.

The organisation offers services aimed at improving the quality of life for those affected and promoting their inclusion in society. It also advises and trains professionals on brain injuries, their consequences, and how to work with those affected. These services are complemented by a training programme.

FRAGILE Suisse informs and raises public awareness on the topic of brain injuries and promotes prevention.

Note: The "About Us" text is taken from public sources or from the company profile on HELP.ch.

Source: FRAGILE Suisse, Press release

Original article published on: Ein Unfall verändert alles - Welttag des Gehirns