Golden Christmas: Degussa Shows How Wealth Building Begins in Advent

08.12.2025 | from Degussa Goldhandel AG

Time Reading time: 2 minutes


Degussa Goldhandel AG

08.12.2025, In the contemplative Christmas season, the essential comes to the forefront: enduring values. Gold has established itself as a reliable form of investment – a symbol of stability, security, and responsible wealth management. At the end of the year, Degussa demonstrates how precious metals not only bring joy but also promote wealth building and preservation over generations.


Gold as an Intergenerational Value

In current times, more and more investors are seeking stable alternatives. Gold offers a solid foundation for long-term security. Whether small denominations or larger bars – even small amounts can significantly contribute to stable wealth building.

Christian Rauch, CEO of Degussa, emphasizes:

"Gold is a value that lasts across generations. It stands for security, trust, and the responsibility to pass on wealth sensibly. This year, we have designed something special with the Degussa advent calendars in our branches – an inspiration for everyone who wants to give something truly valuable at Christmas."

Inspiration for Enduring Values in the Christmas Season

The Degussa advent calendar presents a variety of gift ideas in the run-up to Christmas – from small tokens to high-value gifts. Precious metals can accompany friends and family over the long term. Degussa supports customers with coins, bars, and personalised gift options in various price ranges to give lasting values.

Opening Hours Over the Holidays

We are here for you during the Christmas season too – allowing you to purchase your gifts in a timely and stress-free manner.

Monday-Wednesday, Friday: 9:00 AM–5:00 PM

Visit us and discover how easy it is to create lasting value with a gift.

Press Contact:

Degussa Holding AG, Oberneuhofstrasse 12, 6340 Baar, Switzerland
Andrea Haener, Email: presse@degussa.com

Editor's note: Image rights belong to the respective publisher.


Conclusion of this article: « Golden Christmas: Degussa Shows How Wealth Building Begins in Advent »

Degussa Goldhandel AG

The name Degussa is synonymous with quality and permanence in the world of precious metals. Founded in 2012, Degussa Goldhandel AG operates retail stores in Zurich and Geneva and is active in the Swiss precious metals market with its own online shop.

As a globally operating company for gold, silver, and platinum metals, in just 10 years Degussa has become the market leader among bank- independent precious metal dealers in Europe. Additionally, Degussa maintains ten retail stores in Germany as well as locations in Madrid and London. Aside from bars, coins, numismatics, and gold gifts, customers have access to online shops and services such as the purchase of old gold and the secure storage of valuables in a personal safety deposit box.

Note: The "About Us" text is taken from public sources or from the company profile on HELP.ch.

Source: Degussa Goldhandel AG, Press release

Original article published on: Goldene Weihnachten: Degussa zeigt, wie Vermögensaufbau bereits im Advent beginnt