In his opening speech, President Boris Beuret looked back on an eventful year in 2025. In addition to
political progress – such as the adopted motion to strengthen milk production in Switzerland's
grasslands – developments in the milk market particularly shaped the year.
The significant
increase in milk production, combined with limited processing capacities and challenging international
conditions, led to considerable price pressure. The industry was forced to implement measures such as
price adjustments and export solutions.
Clear demands for more market stability
In
light of the current market situation, Beuret stressed the need for swift and decisive actions. In the short
term, fair distribution of burdens, more transparency, and targeted market relief are necessary.
In
the medium term, a more robust system should be developed, better aligning production and
processing, and ensuring the long-term stability of the milk market. We expect solutions by autumn.
Positive signals from the consumer sector
Despite the challenges, there are also
encouraging developments: Marketing Director Stefan Arnold highlighted that milk and dairy products
are increasingly in demand again – particularly among younger and health-conscious consumers. Milk
thus asserts itself as a sustainable and regional food with a future.
Financing resolutions
approved
The delegates approved the unchanged contributions for representation of interests
and the marketing contributions for milk (swissmilk) and cheese (SCM).
New faces on the
board
Under the agenda item Elections, two new board members were elected: Vincent Gruet
(Prolait) and Reto Schaufelberger (VMMO). Claude Bieri (LRG) strengthens the board as a new
alternate.
Expectations
Under the agenda item Speeches, clear expectations were
expressed by the delegates, regarding PFAS on one hand, and solidarity and transparency on the other.
Contact information:
Christa Brügger, Head of Communications
christa.bruegger@swissmilk.ch
031 359 52 14
Editor's note: Image rights belong to the respective publisher.
Conclusion of this article: « Delegates' Meeting 2026: SMP Sets the Course for Greater Stability »
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