Customers with Atupri basic insurance can now use the digital medication assistant Medi+ from Zur Rose for free. Medi+ helps to manage medications clearly in everyday life and supports correct intake. The web-based service is available through the personal Zur Rose customer account and the Zur Rose app, and can be used regardless of where the medications are obtained.
Key features of Medi+ include:
- A comprehensive overview of personal medication
- An individual dosage plan with a reminder function via push notification, SMS, or email
- Digital prescription and medication requests directly at the doctor's practice
- A generic savings potential calculator that shows possible savings compared to original products
Support for Safety and Cost Awareness
Medi+ promotes not only adherence to therapy but also conscious handling of medication costs. Generics and biosimilars are equally effective but cheaper than original products and are associated with a lower deductible. The integrated savings potential calculator provides transparency and supports informed decisions among patients.
"Those who take medication regularly have a lot to think about in everyday life," confirms Nina Babst, Head of Marketing and Sales at Atupri. "With Medi+, we want to specifically support our customers in keeping an eye on their medication easily and securely. For us, Medi+ is a strong example of how digital offerings can significantly ease everyday life."
Emanuel Lorini, CEO of Zur Rose, says: "Medi+ simplifies the daily routine of people who need to take medication regularly with practical features and improves adherence to therapy. We are pleased to now also offer this service to all basic insured members of Atupri."
More information about Medi+: zurrose.ch/en/mediplus
About Zur Rose
Zur Rose, a company of the Medbase Group, is one of the leading physician wholesalers and online pharmacies in Switzerland. With its business model, it offers high-quality, safe, and cost-effective pharmaceutical care. It is also characterized by the continuous development of digital health services. Zur Rose also operates a multi-seller online marketplace for over-the- counter health products, cosmetics, and hygiene items.
zurrose.ch
Press contact:
Contact:
Mario Franzoni, Head of Offer Management Atupri
Tel.: +41 31 555 08 24, Mail: mario.franzoni@atupri.ch
Simon Marquard, Head of Communications Zur Rose
Tel.: +41 78 670 35 35, Mail: simon.marquard@zurrose.ch